I can't believe today was the last full day of our China trip! Visiting Disney this morning was a fantastic way to end our corporate site visits. I really enjoyed learning more about the media industry in China and the reasons why consumers drive the content creation. Afterwards, I got to eat lunch with a … Continue reading Thursday 5/23/19 →

Visiting Disney was a great way to top off the trip. Besides the natural excitement of visiting the company, the presentation was absolutely well done. Lisa talked extensively about the Chinese markets and their effort to create a franchise and market to the Chinese markets. She spoke in detail about the challenges and efforts their … Continue reading Day 11: Shanghai- Disney//Old Town →

I can’t believe that today is the last full day of our trip! We finished it with my favorite company visit as a marketing major, Disney. I was so interested to hear how the Chinese market differs from other markets and how Disney adapts to those differences. I also loved our last night and boat … Continue reading May 23 Blog Post →

Our last corporate site visit was to The Walt Disney Company. We had a really interesting presentation with probably the most detailed presentation we have had. I enjoyed learning about the way that brands are built in China (starting with novels) as opposed to the USA (starting with films). I also thought the video regarding … Continue reading Shanghai – 5/23 →

Today we went back to the markets as veteran bargainers. The Pearl market in Beijing allowed us to practice and get our bad trade deals (worst in the history of trade deals) out of the way so we could get some real deals on fake goods today. I purchased a shirt that says “I come … Continue reading China day 9! →

We had the opportunity to visit ABInBev this morning in Shanghai. Ben Huang, director of Innovation & Analytics within the Solutions org, did an excellent job exposing us to the business side of ABInBev, along with the way they value and integrate tech into their core product. We also had a lovely lunch at Xintiandi … Continue reading →

Despite my disappointment that we didn't get free beer, I still loved our visit to ABInBev. The company culture was incredibly unique and their commitment to sustainability was admirable. The weather was absolutely spectacular, and I loved being at the French market with the employees. A personal highlight for everyone on the blue bus must … Continue reading The day I bought my second Gucci belt →

This morning we visited ABInBev and it was one of my favorite presentations. The presenter, Ben, is very intelligent and was able to answer all of our questions amazingly. As a CS major, the analytics aspect was very cool to me. I also liked the topic about presenting an innovative idea and gaining support. It … Continue reading 5/22- ABInBev →

Today's visit to AB-InBev was interesting in that it focused more on organizational structure and processes of innovation, as opposed to a technical engineering application. After the visit, a few of us went to 田子坊! Small, dense alleyways were lined with numerous shops and food stalls. I bought some gifts for my family as well … Continue reading 22 May- Shanghai →